The Hispanic Media Alliance™ offers exclusive, omnichannel media packages to reach Hispanic audiences. We aggregate thousands of hyper-localized and national publishers to ensure your message reaches the right audience, in the right place, at the right time: all from one trusted partner.
62.5M
2022 U.S Latino population
$2.19T
Hispanic buying power
94%
of Hispanics 18+ reached by radio each month**
51%
of Hispanics get consumer category information from podcasts*
53%
of Hispanics follow Hispanic influencers*
56%
unacculturated Hispanics are more likely to read Hispanic newspapers than bicultural/acculturated peers.*
Despite this consumer segment’s size and influence, Hispanic audiences are often underserved by marketers who don’t create campaigns that truly resonate—or fail to specifically target this audience at all.
*Source: Refuel Agency Hispanic Explorer Study
** Source: Nielsen
We believe in the transformative power of Hispanic media to empower, educate, and unite communities. By bringing together diverse voices and perspectives, the Hispanic Media Alliance™ aims to bridge cultural divides and empower Hispanic media companies to proudly share their communities' stories with the world by aggregating and selling local media to brands, nationally.
With over 35 years of experience, Influyente is the largest provider of media + marketing services specializing in Hispanic audiences throughout the United States. The Hispanic Media Alliance was born with Hispanic marketing experience that spans over hundreds of clients.
Miami. Los Angeles. New York. Dallas. Princeton.
